Many business women make the mistake of thinking that they have to abandon their feminine side and embrace all things masculine in order to get ahead in business. The truth is that no matter what job or industry you are working in, you will never be truly successful and happy in your career if you are pretending to be something that you’re not.
Fast forward to the present day and that might hold true in some businesses, but there are some which seem to maintain a closed-door policy and a glass ceiling that women are still battering themselves against more than 40 years later.
As more and more of the female population decides to start a business, it gets harder to stand out amongst other women entrepreneurs. However, it can be done.Here are a few suggestions to get you started.
Are you a female entrepreneur searching for new ways to market your new business? If so, there are many great ways to do so. Even better, the suggestions mentioned here are very affordable.
As an entrepreneur, you will have advantages to help you succeed. Unfortunately, there will also be disadvantages. As a woman taking on entrepreneurship, however, you may face challenges and develop strengths differing from what a man may experience during his entrepreneurial career.
Building and operating a business can be challenging, especially if you’re also in charge at home. After a busy morning of getting everyone else ready for their day, you may not feel as ready to get to work.
It isn’t simply an issue of gender; it is an issue of masculine versus feminine energy. Male energy is very action-oriented, driving hard and not permitting there to be more than one way to do things or look at things. Female energy on the other hand is very creative, flowing and allows for other approaches and points of view.
There is an old saying that behind every great man there is a great woman. This demonstrates the value of feminine energy in creating success, even if it isn’t always valued to the same degree as the more masculine energy that is typified by the stereotypical “businessMAN”.
Most successful women create a set of goals that they strive to reach, which helps them stay on track as they work toward success. Without setting goals and applying effort to long-term improvement, you won’t get very far even if you do work hard.
As a woman entrepreneur, you might be delighted at the prospect of working with women rather than men, only to discover that is not all you imagined it was going to be.
